Meet Dixie!

Dixie Bagley is a seasoned entrepreneur and creative force in the wedding industry with over 16 years of experience as a venue owner, certified wedding planner, and bakery founder. She is the owner of The Farm in Rome, Georgia—a European-style barn venue offering full-weekend wedding experiences—and founder of The Sweet Bar Bakery, known for beautifully curated desserts that elevate every event.

Dixie is a sought-after speaker and business mentor who empowers wedding professionals to build intentional, profitable businesses without burnout. Through her no-fluff coaching, behind-the-scenes insights, and real-talk approach, she’s helped countless creatives turn passion into purpose.

Her expertise has been featured in leading industry podcasts and publications. Whether she’s delivering keynote talks, hosting workshops, or guesting on podcasts, Dixie brings unmatched authenticity, strategy, and heart to every conversation.

Workshop Breakout Session:

Stop Leaving Money On the Table:

How to Create Venue Packages That Sell to Every Couple.

Too many venue owners are unintentionally missing out on revenue—not because they need more leads, but because their packages aren’t doing the heavy lifting. In this actionable session, we’ll uncover the hidden revenue sitting right inside your current offerings and explore how small strategic shifts can lead to big financial wins.

You’ll learn how to design tiered packages that appeal to a wider range of clients without discounting, overcomplicating, or diluting your brand. We’ll dive into the power of well-placed add-ons, how to price for profit without a total overhaul, and the psychology behind packaging that actually sells. Whether you’re just starting out or running a seasoned venue, this session will help you identify the holes in your pricing structure—and turn them into your most profitable opportunities.

Presentation Takeaways:

  • How to build and price tiered packages that meet diverse couple needs

  • The revenue-boosting potential of intentional add-ons

  • Smart pricing strategies that increase bookings and profitability

  • A practical framework for maximizing income without adding more work